Digital Projects

Description

Creative/Copywriting Lead on Dodge U.S. digital work including:

  • “DON’T TOUCH MY DART” CAMPAIGN – digital integration of above-the-line campaign // creative direction and copywriting of mobile experience // http://m.dodge.com/en/mobile/donttouchmydart/

  • 2014 DURANGO LAUNCH – online advertising campaigns (OLA) for web, mobile, tablet // website and mobile site // http://www.dodge.com/en/durango/

  • 2015 CHARGER LAUNCH – website and mobile site // http://www.dodge.com/en/charger/

  • 2015 CHALLENGER LAUNCH – website and mobile site // http://www.dodge.com/en/challenger/

  • “DODGE BROTHERS” CAMPAIGN – digital integration of above-the-line campaign

  • “RON BURGUNDY DURANGO LAUNCH” – digital integration of above-the-line campaign

  • “BIG FINISH” EVENT – digital and mobile integration

For

DODGE

Type

website, mobile, tablet, online advertising campaigns (OLA)